WDCC

A monumental 80-metre screen became a living canvas for WDCC's fashion show. The AIGC-driven film designed to elevate the show’s oriental collection with cinematic spectacle.

WDCC needed a screen experience that could match the scale and ambition of its runway environment - visuals that enrich the fashion show while embracing the conference’s future-forward spirit.

Together with tech partner MixLab, we produced a fully AIGC-created motion film spanning the entire 80-metre panoramic display. It blended fluid textiles, atmospheric landscapes, and abstract oriental motifs that responded beautifully to the show’s design theme.