Seven Tea Brand & Packaging

Seven Tea is a modern flower-and-green tea brand rooted in Anhui’s local farms, designed to bring clean, honest ingredients to a younger generation embracing healthier lifestyles.

With its own tea farms and farmers, the brand prides itself on pure loose-leaf tea and flowers. Guided by the founder’s vision — “to make good tea accessible to young people” — we positioned Seven Tea for office-hour drinkers seeking natural, mindful alternatives.

We created the full brand system: logo, packaging, illustration, copywriting, farm photography, product pages, and RedNote (Xiaohongshu) social presence. The project became a model of combining human craftsmanship with AI efficiency. AI supported every stage — concepting, illustration, copy refinement — under strong creative direction. The result was 30% faster than a traditional process, delivering premium design on a smart budget.